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Maverick InnoGarage
Adobe Solution Partner, Bronze

Content

One Adobe Experience Manager platform for your sites, assets and apps.

We implement and integrate Adobe Experience Manager, configure AEM Sites and AEM Assets, set up multi-site management and headless delivery, and build the custom components and personalization your teams need.

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At a glance

Adobe Experience Manager

Adobe's content and digital asset management platform for building websites and delivering content and assets across channels.

Not sure where to start? We begin with an assessment, then implement the priorities with you.

What the platform assessment covers

Product overview

What Adobe Experience Manager does

Adobe Experience Manager (AEM) is Adobe's platform for managing web content and digital assets and delivering them to websites, apps and other channels. It combines page authoring, structured content and asset management, with workflows and permissions that govern how content gets published.

Describes Adobe's software, not a Maverick InnoGarage offering.

  • AEM Sites

    Authors build and edit pages from reusable components and templates, preview them, and publish through approval workflows.

  • AEM Assets

    A digital asset management system for storing, tagging, searching and distributing images, video and documents, with metadata and renditions for each channel.

  • Content Fragments and headless delivery

    Content Fragments hold structured, channel-neutral content based on Content Fragment Models. Apps and front ends retrieve them through AEM's GraphQL API and other delivery APIs.

  • Experience Fragments

    Groups of components with their layout, such as a promotional banner or a footer, that can be reused across pages and sites.

  • Multi Site Manager and language copies

    Multi Site Manager rolls content out from a blueprint to live copies, while language copies and translation projects manage content for each language.

  • AEM as a Cloud Service and Edge Delivery Services

    AEM as a Cloud Service is the current, cloud-native version of AEM, with code deployed through Cloud Manager. Edge Delivery Services, also part of AEM, is a newer way to build and deliver sites, with content authored in the Universal Editor or in documents such as Microsoft Word or Google Docs.

When teams reach out

Problems we solve

Common reasons teams bring us in for Experience Manager work, whether the platform is new or already live.

  • Several websites or brands maintained separately, with content duplicated between them
  • Simple page changes that need a developer or wait in a release queue
  • Images and documents scattered across shared drives with no single source
  • A new region, language or brand to launch on an existing AEM setup
  • An AEM implementation that authors find hard to use or that has drifted from its original design
  • Apps and front ends that need AEM content through headless delivery, not just web pages

Services

What we deliver for Experience Manager

  1. Implementation and integration

    We set up Adobe Experience Manager to fit your sites and teams, and connect it to the systems that supply or use its content.

    • Review of requirements, current sites and content
    • Site structure, editable templates and Core Components configuration
    • Integration with other Adobe applications and enterprise systems
    • Testing, documentation and handover

  2. Content and asset management

    We organize content and assets so authors can find, reuse and publish them without workarounds.

    • Folder structure, metadata schemas and tag setup in AEM Assets
    • Processing profiles that create the renditions each channel needs
    • Content Fragment Models for structured, reusable content
    • Workflow models, user groups and access permissions configured in AEM
    • Training for asset managers and administrators

  3. Personalization and targeting

    We prepare AEM content so different audiences can see different experiences, with variations that authors manage in AEM and your targeting tools deliver.

    • Mapping audiences to the content each one should see
    • Content variations built as Experience Fragments and Content Fragments
    • Adobe Target integration and export of fragments to Target as offers
    • Reviews of what's shown with your testing and analytics teams

  4. Multi-site management

    We set up Multi Site Manager and language copies so regional, brand or language sites share a common base and still allow local changes.

    • Blueprint and live copy structure for related sites
    • Rollout configurations that define what's inherited and what's local
    • Language copies and translation workflows
    • Training and documentation for local teams on inheritance and rollouts

  5. Content strategy

    We plan with you what content your sites and channels need and how it is structured, before it's built into templates, components and models.

    • Inventory of current sites, content types and assets
    • Site structure and navigation for each brand, region and language
    • Content model and reuse plan across sites and channels
    • Mapping of content types to templates, components and Content Fragment Models

  6. Custom development

    We build what standard AEM features don't cover, following Adobe's development practices so it stays maintainable.

    • Custom components and templates
    • Back-end services, Sling Models and custom workflow steps
    • Integrations through AEM APIs and headless delivery
    • Code reviews and fixes, including issues flagged by Cloud Manager quality checks

Practical applications

Experience Manager in practice

These are illustrative scenarios that show typical situations and approaches. They are not descriptions of specific client projects.

  • Illustrative use case

    Bringing scattered assets into one library

    Situation
    A consumer goods company keeps product images and documents across shared drives and agency folders, and its websites often show outdated versions.
    Approach
    Design a folder structure, metadata schema and tagging model in AEM Assets, migrate the current assets with their metadata, and set up processing profiles so each website receives the renditions it needs.
    Intended outcome
    Teams find approved assets in one place, and the websites draw from the same library.
  • Illustrative use case

    Regional sites from one blueprint

    Situation
    A financial services firm runs a separate AEM site for each country, built at different times with different components, and every new market means another build.
    Approach
    Rebuild the sites on shared editable templates and Core Components, with a Multi Site Manager blueprint, a live copy per country and language copies for local content.
    Intended outcome
    New regional sites start from the blueprint, and shared updates roll out to every country while local teams keep control of local pages.

FAQ

Experience Manager questions

  • Do you work on existing AEM sites?

    Yes. We start with an assessment of the current setup, covering components, templates, content structure and authoring workflows, followed by fixes, custom development or ongoing improvements.

  • How are AEM Sites and AEM Assets different?

    AEM Sites is for building and publishing web pages from components and templates. AEM Assets is for storing, organizing and distributing digital assets such as images, video and documents. They are often used together, with pages drawing images and files from Assets.

  • Can AEM handle several regional or language sites?

    Yes. Multi Site Manager lets related sites inherit content from a shared blueprint while allowing local changes, and language copies support translation. We design that structure with you and set up the rollout and translation workflows.

  • Can AEM deliver content to apps as well as websites?

    Yes. Content Fragments hold structured content that apps and other front ends retrieve through AEM's GraphQL API and other delivery APIs, while websites use the same fragments. We design the Content Fragment Models and build the integrations.

  • Can you help with a specific AEM feature or project type you don't list here?

    Ask us and we'll tell you plainly whether we're a good fit. Our Adobe Experience Manager work covers implementation and integration, content and asset management, personalization, multi-site management, content strategy and custom development.

Related applications

Applications that work alongside Experience Manager

  • Content

    Adobe Content Management

    Content management covers how teams create, govern and publish content in AEM day to day, once the platform is in place.

  • Personalization

    Adobe Target

    Experience Fragments and Content Fragments created in Experience Manager can be exported to Target as offers for testing and personalization.

  • Analytics

    Adobe Analytics

    Analytics measures how visitors use AEM pages and content, so teams can see what works.

  • Commerce

    Adobe Commerce

    Commerce runs the catalog and checkout while Experience Manager manages the content and assets around them.

Insights

Related reading

All insights

Other Adobe applications

MarTech overview
Adobe Solution Partner, Bronze

Maverick InnoGarage is an Adobe Solution Partner.

We implement, integrate and support Adobe Experience Cloud applications.

Adobe, the Adobe logo and Adobe product names are either registered trademarks or trademarks of Adobe in the United States and/or other countries.

Start a conversation

Make Adobe Experience Manager easier to run.

Tell us about your sites, content and assets, and where publishing slows down. We'll scope a practical first step with you.

Talk to an ExpertCall +1 (940) 945-6180